Beefree team

Here are a quick roundup of Cyber Monday and Cyberweek email marketing ideas to help stand out in the inbox.

In email design, calls to action come in all shapes and sizes: clickable buttons, text, images, icons, and so on. If it can be linked, it is! But perhaps the best way to show readers you want them to tap is a button—it's the only item whose sole purpose is to be clicked. So, even emails with beautiful linked images still include CTA buttons that invite readers to click.

Consistently and creatively using color in email is one of the most important things you can do as an email designer or marketer.